Before actually starting your own website, you need to have some prerequisite knowledge. The foremost and most vital thing is to know how you can use your website to increase traffic and consequently, boost online sales. This article focuses on some major tactics you can implement to boost online sales. Intelligent marketing Advertising, if done…
Colour psychology is one of the most controversial topics when it comes to branding and marketing. Most people question the theory and wonder how colour can actually influence how people perceive a brand. How could color persuade customers to be more actionable in terms of making purchases? It does have an impact. Color psychology in…
Introduction In an era where digital presence is a paramount determinant of business success, platforms that facilitate online operations and streamline e-commerce activities have become indispensable. Shopify, a trailblazing e-commerce solution, has emerged as a dominant force in this landscape, enabling businesses of all scales to establish and expand their digital footprint. In this comprehensive…
Getting great Adsense content on your website is not rocket science; in fact the key to a great inflow of traffic on your website and accessing the ads, is good quality content, internet users will return to.
Google Analytics is one the most popular user insight and digital marketing tools in existence, and for good reason. Something between 30-50 million websites currently use the service to obtain SEO analytics, traffic reports, and insights from the competition. However, when it comes to getting the data that you need, you can definitely do better.…
While more and more people are using faster Internet connections, there seems to be less emphasis by web developers on optimizing pages for faster load times. We’re seeing more and more widgets and javascript-heavy pages that take a long time to load, even on fast Internet connections. It’s a breath of fresh air when a…